Who says that streaming
music is not a popular way of enjoying it and making sales and history? Well,
guess again.
"Coloring
Book," the new album by Chicago native Chance The Rapper, is the
first to debut on the chart exclusively from streams. Songs from "Coloring
Book" were streamed 57.3 million times in its first week, an equivalent of
38,000 traditional album sales according to Business Insider. Nearly all of
those units were generated by streams of the albums tracks via Apple Music,
equating to 57.3 million streams.
Drake’s album “Views”
also got helped into the number one spot on the Billboard 200 chart via
streaming. Kanye West’s recently released The Life of
Pablo’s units, currently on its 7th week on the chart, are also almost entirely driven by streams.
“Coloring Book” is
currently an Apple Music exclusive, but will be available on other streaming
services on May 27th.
I do hope this good
fortune in streaming will reach the shores of Nigeria so that our Nigerian
artistes will smile to the banks too
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